Helping teams turn insight, complexity, and ambition into meaningful forward movement
I support design, product, and innovation leaders who are navigating complexity and scaling their impact across markets. My consulting practice blends strategic clarity with hands-on problem-solving, helping organisations connect what people need with what they can deliver.
Whether the challenge is defining a new product direction, building design capabilities, improving customer journeys, or aligning teams around a shared way of working, I bring a systemic lens and a collaborative approach. My role is to create the conditions for progress: clear narratives, actionable strategy, and structures that help teams move with confidence.
If you're looking for a partner who brings both strategic depth and practical execution, let’s get in touch
Typical clients
I usually partner with design directors, business leaders, VPs of product, and innovation managers at mid-to-large international companies who need support with:
Translating user insights into new product portfolios and business opportunities
Connecting organisational capabilities with market needs - Managing complex product portfolios across multiple markets
Aligning innovation strategy with business growth
Building design maturity and strategic impact at the leadership level…
Based in the Nordics, Working Globally
Located in Malmö, Sweden, I work with companies across the Nordics and internationally. Whether you need strategic guidance, hands-on product leadership, or operational excellence in design, I bring a pragmatic, outcome-focused approach that delivers results